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Audis branded for Channel 4’s Don’t Look Down

In the world of television, there are moments when shows transcend mere entertainment and become powerful tools for raising awareness and funds for crucial causes. Channel 4’s “Don’t Look Down” is one such show, known for its unique blend of entertainment and charity fundraising. This blog post explores the inspiring collaboration between Citiprint and Stand Up 2 Cancer, which saw the branding of Audi Q7s to support this noble cause, transporting the celebrity contestants to and from Wembley Stadium.

“Don’t Look Down” is not your average TV show. Instead of focusing solely on celebrities’ competitive spirit, it combines high-stakes challenges with an important mission – raising funds for Stand Up 2 Cancer, a UK-based charity that supports life-saving research into cancer.

The show features a group of fearless celebrities who tackle extreme challenges, often involving dizzying heights and daunting obstacles. These brave participants push their limits, all for the noble cause of eradicating cancer. With such an impactful mission, it’s no wonder that “Don’t Look Down” has garnered a dedicated fan base.

Citiprint and the Power of Vehicle Branding in London

Citiprint, a renowned same day printing company, has established a reputation for delivering exceptional branding solutions for huge clients. When approached by Stand Up 2 Cancer to support the “Don’t Look Down” fundraising campaign, Citiprint saw an opportunity to use their expertise to make a real difference.

The Collaboration

Citiprint decided to go the extra mile by branding a fleet of Audi Q7s with the “Don’t Look Down” and Stand Up 2 Cancer logos. These eye-catching vehicles became mobile billboards, promoting the show and the charity’s mission as they roamed the streets. The collaboration aimed to raise awareness and encourage more people to get involved in the fight against cancer.

The Branded Audi Q7s

The Audi Q7, a luxury SUV, provided the perfect canvas for Citiprint’s creative branding work. Each car was meticulously adorned with bold graphics, making them stand out wherever they went. The vehicles not only looked stunning but also carried an important message of hope and support for those affected by cancer.

The Impact

The branded Audi Q7s created a significant impact, helping to drive more attention to the show and the cause it represents. People on the streets, social media, and TV viewers couldn’t help but notice these distinctive vehicles, which acted as moving advertisements for the “Don’t Look Down” campaign.

Beyond the immediate visual impact, the branding effort succeeded in fostering a sense of community. When people saw the Audi Q7s, they felt a connection to the cause and the show, motivating them to engage in the fundraising efforts.

The Power of Collaboration

The Citiprint and Stand Up 2 Cancer collaboration to brand Audi Q7s for “Don’t Look Down” illustrates the incredible power of businesses and charitable organizations coming together for a common purpose. It’s a shining example of how creativity and branding can be used for the greater good, amplifying the message and impact of a charitable cause.

Conclusion

Channel 4’s “Don’t Look Down” is more than just a TV show; it’s a platform for change. Citiprint’s decision to brand Audi Q7s in support of Stand Up 2 Cancer’s mission exemplifies the power of creativity and collaboration to drive awareness and fundraising efforts for a worthy cause. The branded vehicles not only added flair to the campaign but also served as a symbol of hope and unity in the fight against cancer. In a world where entertainment and charity often converge, this partnership between Citiprint and Stand Up 2 Cancer stands as a shining example of how businesses can make a meaningful impact on society.

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Citiprint achieves RISQS Verified status

Citiprint Ltd Successfully Achieves RISQS Certification: A Milestone in Rail Industry Excellence

Citiprint, a leading printing and signage company, has achieved a significant milestone in its journey towards excellence by obtaining the Railway Industry Supplier Qualification Scheme (RISQS) certification. This accomplishment is a testament to Citiprint Ltd’s commitment to providing safe trackside installations and services to the rail industry. The RISQS certification is a prestigious recognition, and Citiprint Ltd’s achievement underscores its dedication to maintaining the highest standards of quality, safety, and efficiency in serving the rail sector.

Understanding RISQS Certification

RISQS, short for the Railway Industry Supplier Qualification Scheme, is a rigorous certification process designed to assess and accredit suppliers and service providers working within the UK rail industry. Managed by the Rail Safety and Standards Board (RSSB), RISQS aims to ensure that all suppliers and service providers adhere to industry-specific standards and best practices. This certification process is vital to maintaining the safety and efficiency of rail operations, as it ensures that all stakeholders in the industry work together seamlessly.

Citiprint Ltd’s RISQS Journey

Citiprint Ltd embarked on the journey towards RISQS certification in Summer 2023 with a clear commitment to excellence and a thorough understanding of the railway industry’s unique requirements. The process involved a comprehensive assessment of Citiprint Ltd’s operations, policies, and procedures to ensure alignment with the industry’s exacting standards.

Key milestones in Citiprint Ltd’s RISQS journey:

  1. Preparation: The initial phase involved extensive preparation, including a review of existing processes, documentation, and quality management systems. Citiprint Ltd’s team worked closely with RISQS auditors to identify areas that required improvement to meet the railway industry’s stringent criteria.
  2. Training and Compliance: Citiprint Ltd invested in staff training and development to ensure that every employee understood the specific requirements of the rail sector. This included safety protocols, quality control measures, and regulatory compliance.
  3. Documentation Review: All documentation related to Citiprint Ltd’s operations was meticulously reviewed and updated to reflect compliance with RISQS standards. This included safety manuals, quality assurance procedures, and relevant certifications.
  4. On-Site Audits: RISQS conducted on-site audits to evaluate Citiprint Ltd’s operations firsthand. These audits assessed everything from workplace safety to the quality of products and services provided to the rail industry.
  5. Continuous Improvement: Citiprint Ltd adopted a culture of continuous improvement throughout the certification process. Regular reviews and assessments allowed the company to make necessary adjustments and enhancements to its processes and systems.

Benefits of RISQS Certification for Citiprint Ltd

Obtaining RISQS certification represents a significant achievement for Citiprint Ltd and offers several benefits:

  1. Enhanced Credibility: Citiprint Ltd can now showcase its commitment to safety, quality, and compliance to potential clients within the rail industry, enhancing its credibility as a reliable supplier.
  2. Access to Rail Contracts: RISQS certification opens doors to a wider range of rail industry contracts, allowing Citiprint Ltd to expand its market presence and contribute to the growth of the sector.
  3. Improved Safety Culture: The rigorous certification process has undoubtedly improved safety awareness and practices within the company, leading to a safer work environment for employees.
  4. Competitive Advantage: Citiprint Ltd now possesses a competitive edge over non-certified competitors, making it more appealing to rail industry clients seeking reliable and compliant suppliers.

Conclusion

Citiprint Ltd’s successful attainment of RISQS certification marks a significant milestone in the company’s journey towards excellence in the rail industry. Through a commitment to safety, quality, and continuous improvement, Citiprint Ltd has not only met the stringent standards of the railway sector but also demonstrated its dedication to delivering the best possible products and services to its clients.

This achievement not only benefits Citiprint Ltd but also contributes to the overall safety and efficiency of the UK rail industry. As Citiprint Ltd continues to uphold the high standards set by RISQS, it will play a vital role in the growth and development of the railway sector, further solidifying its position as a trusted and respected supplier in the industry.

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In need of a Same Day Roller Banner?

We offer a fast turnaround on Roller Banner printing including Same Day delivery in London. We can print them at many sizes for events, exhibitions, product launches and more. Here’s why you should consider one:

The Versatile Marketing Powerhouse: Unveiling the Magic of Roller Banners

In the fast-paced world of marketing, businesses constantly seek innovative ways to grab attention, create brand awareness, and engage with their target audience. Amidst this quest, roller banners have emerged as a versatile and effective marketing tool. These portable and attention-grabbing displays have revolutionized the way businesses promote their products, services, and events. In this blog post, we will delve into the magic of roller banners and explore why they continue to be an indispensable asset for any marketing strategy.

  1. Portable Powerhouses

Roller banners, also known as retractable banners or pull-up banners, offer exceptional convenience and portability. Designed with ease of use in mind, these banners feature a retractable mechanism that allows for effortless setup and takedown. They can be assembled within minutes, making them an ideal choice for trade shows, conferences, retail stores, and any event where mobility and quick installation are paramount.

  1. Captivating Visual Impact

The primary purpose of any marketing tool is to capture attention, and roller banners excel in this aspect. These banners offer a large canvas for creative and eye-catching graphics, images, and messages. By leveraging vibrant colors, high-quality imagery, and compelling copy, businesses can instantly attract passersby and convey their brand message effectively. With strategic placement and impactful design, roller banners have the potential to stand out in a sea of visual noise, ensuring maximum visibility for your brand.

  1. Customizable and Flexible

One of the greatest advantages of roller banners is their versatility. They can be customized to suit specific marketing campaigns and can be easily updated or replaced as needed. With a variety of sizes and styles available, businesses can tailor their roller banners to fit any space, be it a small exhibition booth or a large convention hall. Moreover, the retractable nature of these banners allows for easy storage and transportation, making them a practical and cost-effective marketing solution.

  1. Cost-Effective Marketing Solution

In today’s competitive business landscape, cost-effectiveness is a crucial factor when choosing marketing tools. Roller banners offer an excellent return on investment due to their durability and reusability. Once the initial investment is made, these banners can be used repeatedly without incurring additional costs. Their versatility also allows businesses to repurpose them for various events and campaigns, making them an affordable and sustainable choice for long-term marketing strategies.

  1. Boost Brand Visibility and Recall

Brand recognition plays a vital role in the success of any business. Roller banners act as powerful brand ambassadors by prominently displaying your company logo, colors, and key messages. By consistently featuring your branding across various marketing channels, you reinforce your brand identity, increase familiarity, and establish a strong presence in the minds of your target audience. The visual impact and strategic placement of roller banners contribute to higher brand recall and help you stand out from the competition.

Conclusion

Roller banners have proven their worth as an essential marketing tool, delivering a combination of portability, visual impact, versatility, and cost-effectiveness. With their ability to attract attention, convey messages, and enhance brand visibility, roller banners continue to be a staple in the marketing arsenal of businesses worldwide. By incorporating these powerful displays into your marketing strategy, you can unlock new opportunities, expand your reach, and leave a lasting impression on your target audience.

Investing in roller banners is more than just a marketing decision; it is an investment in your brand’s success and growth. So, go ahead and embrace the magic of roller banners to elevate your marketing efforts and achieve remarkable results.

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Citiprint completes roll out for InstaVolt

Towards the end of 2022 Citiprint completed a roll out of rebranding to InstaVolt’s EV Charger network. We were approached to carry out the work by the Marketing Manager at InstaVolt to assist in completing work across 130 locations as part of their sponsorship deal with E.ON Energy.

InstaVolt’s leading charger network covers a vast area in the UK with our work alone covering some 2000 miles, from Newquay and Bournemoth, as far north as Liverpool and Keswick.

InstaVolt’s network of rapid chargers aren’t only key to keeping Britain’s EV Motorists charged but also for advertising direct to consumer.

We were chosen for our ability to replace vinyl graphics on the chargers on site without third party involvement and our 24/7 nature. Work was carried out at all hours by an installer of ours who was able to complete the work in just under five days with zero downtime or interruption to InstaVolt’s customers looking to utilise the chargers.

The work further worked to highlight our skill and experience when it comes to large scale national roll out work, with a very similar project being completed in 2021 for JustEat in which over 500 restaurants were rebranded within a week with new POS and hard signage.

Engineer van on site at one of over 140 chargers rebranded

Our work for InstaVolt is expected to continue with similar future projects and we are proud to have been able to accomplish this large project successfully.

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Warehouse Signage for Zapp

Zapp deliver groceries in minutes, we print and deliver signage in hours… so you could say the two of us have something in common.

We were approached by Zapp to provide internal branding to their new West London hub, specifically to the outer walls of a newly constructed cold room. Knowing warehouse environments are typically cold and high traffic areas, we opted for Metamark MD5-H High Tack Vinyl, to provide a strong and high quality result.

Zapp Signs installed in West London by Citiprint - Same Day Printing and Signs 24/7

The overall sign, measuring it at 2.5 x 7m is hugely visually striking and visible from outside the unit with the shutters open, providing additional impact to those on site. The comments from our client on site in relation to the vibrancy and depth of colours just highlight the power of our Epson SureColour range of wide format printers.

Material choice here was the most important factor with the wall also being recently painted – with MD5-H eliminating the need for primer, speeding up installation to just under an hour. Matt lamination to the graphics adds a large degree of durability to what should be in place for years to come.

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Same Day Foamex Printing in London – How do we do it?

Turning any bespoke service around the Same Day is always a big feat but we’ve been doing it for nearly five years now, providing a reliable and efficient service 24 hours a day across London on everything printed – we’ve signwritten Private Jets overnight, transformed the interior of Harrods and even printed props for blockbuster films. So… how do we do it? 🤔

Same Day Foamex Board Printing London - Citiprint

Firstly, we owe a lot of it to our well maintained printers themselves! As this article is about Foamex, the machine in question is our swissQprint Oryx, a UV printer which allows us to print directly onto pretty much anything! So, that’s the introductions complete, let’s run you through the process in just FIVE quick steps!

  1. We’ve recently completed a huge refurbishment of our London premises, allowing us to hold even more stock of substrates (that’s sheets of foamex, aluminium, correx etc) so we’ve always got the board you need for your job. We tend to recommend 3mm foamex for most scenarios – it’s light, flexible and our most popular option.
  2. The Van Gogh stage – your artwork! We RIP your artwork (not literally!) – this means we get your files ready for printing then after a few minutes, we have a converted file ready for printing so it’s off to the Production Area and our UV workstation…
  3. Let’s hit that big red print button – we load your sheet onto the printer and make sure the printer is up to temperature and that the colours are spot on (we can achieve 99% of the CMYK colour gamut but that’s a geeky post for another time)
  4. Time for a trim – our UV printer dries the ink it prints straight away, meaning we can take your job straight to the cutting bench or use our huuuuge guillotine and cut your job down to size. Now…. importantly, we recycle any waste from this process, ensuring none of the material we buy in feels left out!
  5. Boxing – Here’s the fun bit, finding the right packaging for your job, we carefully wrap and box all substrate jobs so that it feels safe and loved in transit from us to you! ❤️

So there you have it, that’s the abridged version if you like of how we transform your design into Foamex, on a Same Day turnaround in London – on time, every time! If you’d like to know more, why not visit us or better still, try us on your next Foamex job.

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Same Day Foamex Signs Printing London – Royal British Legion

Fast Turnaround on 3mm Printed Foamex boards (A0 Size) for Paddington Central in support of the Royal British Legion. We specialise in Same Day turnaround Print and Signs including Foamex Printing London.

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Who’s PRINTING your PRINT?

It’s now been 25 years since the introduction of digital printing, pioneered by Indigo (now HP). Now, to put that into perspective, this revolution in printing has been around for longer than Citiprint’s owner but it comes a mere 554 years after the origins of mass print production.

Now, if you’ve been paying attention, whilst print advertising has declined over the past decade, the print and sign industry has boomed – now worth nearly $1 trillion Worldwide. That means there’s a hell of a lot of print and sign companies out there, with the UK alone responsible for keeping 150,000 people in employment in the industry each year. So, that means we’ve got a lot of history to cover and a lot of stats, but we’ll keep it short and sweet.

Where did we come from?

In late 2015, consumer demand was transformed by the boom of apps such as JustEat, Uber and TaskRabbit. This meant getting what we want, when we want it became as simple as a few taps on a screen. Taking that ease and simplicity and the increasing demand for last minute printing, we built M25Print.com – servicing all businesses and customers within the M25 for Same Day Printing of Business Cards, Flyers and Roller Banners. Quickly realising there was a huge market for other products and services – wide format, graphics, digital printed vinyl etc led us to start Citiprint and well… it’s grown more than we’d ever imagine.

Do we print or outsource?

The UK print market is flooded beyond belief with outsourcers. Sure, it’s simple – you buy a cheap laptop, find a few online trade printers and run your ‘print’ business from home. BUT… how many times do we get calls and enquiries from clients who have been let down by these so called print partners. There’s no doubt the outsourcing and marketplace business model can work; take Amazon for example, over half their products are in other people’s warehouses around the world and they still continue to grow year on year with amazing customer retention. That’s all well and good for retail but Print and Signs require knowledge and your online outsourced print supplier simply won’t have that. We’ve built up a wealth of knowledge from working closely with manufacturers, suppliers and experience to deliver a first rate solution to every client requirement.

Less than 6 months into our journey, we realised it was time to invest in our own equipment and go fully in house for production. Taking on premises and purchasing two existing print companies gave us the overnight ability to produce high quality digital print in house. We have continued to reinvest and now operate three Epson SureColour solvent printers, the workhouse of our business and the heroes behind every job we print. At the end of the day, we’re a bricks and mortar business – you can visit us, see your job being printed and ask for advice and see how that advice results in the end product. Your outsourced partner can’t come close to offering that.

Are we growing?

In short, every day we’re growing faster than expected. We’re responsible for turning around bespoke projects, signage and solutions for some of the World’s biggest brands (you can read more about our clients here). We work so closely with our clients to deliver the right print or sign solution, even if it’s a simple batch of business cards or a few graphics because we know when our customers grow, we grow and the circle then never stops.

Our new 1500sqft unit in London will help us continue to grow – we’ve got even more capacity now for vehicle graphics, van signs, exhibition stands and so much more.

The moral of the story?

Use a printing company who prints. Work with a team who understand print and have extensive knowledge. Go with a company that works closely with suppliers and attends every possible course and open day possible to enhance their skills. We print in house, we deliver nationwide. We are the leaders in 24/7 Print and Signs.

 

 

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Same Day Mug Printing London for Age UK

Fast turnaround on a batch of mugs for Age UK required for filming on Channel 4.

Feedback from Age UK: “They went down a storm thanks so much!”

 

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Same Day Digital Printing – Wide Format Wrap Installed in London

Our client needed a long term yet easily removable solution for their treatment rooms. Lasers being used in hair removal would reflect off the mirrors fitted to the walls in these rooms. The recommended solution by Citiprint was to wrap all the mirror elements in matt laminated digitally printed wide format graphics.

The large graphic is 2 x 2m.

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